Energy News – 27/06/2017
A deal with the DUP may be yet to materialise, but that hasn’t stopped the Queen’s speech going ahead, wit...Read More
Under the most recent change in how google decides to place sites in its search ranking (the ‘algorithm’) websites that are not optimised for devices such as tablets and mobile phones will rank much lower.
“Google changes the goalposts every now and again, often without any real notice. This is one of those times,” says Oliver Hopkinson, an SEO expert who works at SwitchMyBusiness.com. “Those who have not thought about non-desktop users will now urgently have to do so. The PPC auction system is quirky in that the highest bidder does not always win – you should always try to make your site as easy to use as possible, with the user at the heart of everything you do.”
There are three main options for making a website mobile optimised and all businesses must choose one to avoid being penalised by google:
Creating mobile optimised websites can be a very expensive business. B&Q, for example, recently spent around £60 million on a new site. Those without a dedicated IT expert in house may look at such massive spending with envy and frustration. But Hopkinson says that smaller business actually have an opportunity to steal a march. “Smaller businesses tend to have simpler sites so can make changes a lot faster. Having just one or a few decision-makers means the update process can be a lot quicker. That offers the opportunity to take business from bigger rivals that cannot act so fast.”
There are a few straightforward tips that should make the process a lot more straightforward:
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Extremely helpful and clear to understand
"I have found the information and assistance to be very clear, and helpful. I was helped through the process of switching electricity supply by personal switching assistant Suhan Ashan who was not only helpful, but very patient in explaining all of the queries which I had and also researching the estimated KwH for our newly acquired office premises, as we had no previous tenant information."This review was posted by Sue Williams on the 24th of July 2017
Jessica help us arrange new deals for …
"Jessica help us arrange new deals for our start up business which was greatly useful particularly in time during busy setting out period"This review was posted by Allan on the 21st of July 2017
Really good doing business with Mark …
"Really good doing business with Mark Weeks and SwitchMyBusiness. Getting good energy deals for not-for-profit organisations are a nightmare but Mark made it really easy for us. Very many thanks, well done!"This review was posted by Tony Smith on the 20th of July 2017
Spoke with Mark Weeks great guy always …
"Spoke with Mark Weeks great guy always phoned back or email when he said he would and was a great help. Would use him again any time."This review was posted by Duncan Winton on the 20th of July 2017
Courteous and knowledgeable.
"I had my business transfer handled by Mark Weeks, he was courteous and knowledgeable about the various different tariffs on offer and made the process quick and simple. I would definitely recommend their services."This review was posted by Lawrie Sharp on the 19th of July 2017