Could a cyber attack bring down the energy grid?
On Friday October 21st, people tried to log on to Twitter. The site was down. Cyber hackers had crashed the wo...Read More
It’s (almost) the most wonderful time of the year, and hopefully the cash register will be ringing as loudly as the Christmas bells. Here are six tips to get your business and staff prepped for a perfect service and keep your customers coming back for more.
Can your website’s server cope with the extra visitors? Think about creating a landing page, too, so your customers can be instantly directed to your bargains or offers, and give them extra incentive to indulge in a pudding, stay an extra night or spend a little extra.
Remember, people will be looking for a saving, however small. That 10% discount, or an eye-catching extra could be the difference between a sale and a non-sale. That could be a free glass of prosecco, vouchers for a return visit, or something more quirky.
Many customers will use their phones for a quick sale or booking. There’s still time to enable a mobile-optimised version of your website to create a better experience. If it’s clunky, they won’t hang around while there are deals to be had elsewhere.
Build momentum on the social media channels that work best for your business, whether that’s Facebook, Twitter or even LinkedIn. Consider ‘flash’ social media sales, invite key influencers and bloggers to a lock-in at your business, letting them experience your brand in return for a sponsored post on their blog and promoted on their social channels.
Be creative and you could secure pre-bookings well ahead of the rush. Restaurants and bars can offer customers a sanctuary from the madness – cut-price cocktails and hearty lunches for hungry bargain seekers – while hotels can reduce their room rates for Black Friday weekend. Position yourself as the antidote to the chaos and remind clients with gorgeous photography of comfy beds, cosy bars and delicious dinners, which could be all theirs for a fraction of the usual price.
Don’t let Black Friday throw all your business’s values out of the window. Like any other time, you want to showcase your products or services in their best light. So embrace your size and agility: don’t be tempted to compete with bigger firms or use cheap, tacky language, design or gimmicks. Black Friday can be done in style. If you’re doing it right, you’ll stand out. The personal touch, reminding customers that you value their support, can go a long way.
Competent and courteous service.
"Marie was knowledgeable and helpful. I feel able to recommend the service given without reservation. David Slesenger"This review was posted by David Slesenger on the 16th of August 2016
"Nadia was very helpful"This review was posted by Robin on the 16th of August 2016
Excellent Customer Service *****
"Jonathan Burgess is an asset to Switch My Business. He made me feel at ease and was more than helpful at all times. He made regular contact and guided me through the whole process which made switching a breeze. I just wish there were more customer service advisers like Jonathon whose friendly and happy demeanour make your day a much nicer one. Well done Switch my business and more importantly thank you Jonathon for all your hard work! Maria Owen Lodgecrest"This review was posted by Maria Owen on the 17th of August 2016
EXCELLENT CUSTOMER SERVICE
"I totally agree with a customer maria owen,Jonathan Burgess was such a pleasure dealing with and is truly a asset to the company, he made it very easy to switch my electricity companies, Jonathan Burgess was very helpful, easy to talk to it was like talking to a friend not just a customer adviser. I would definitely recommend switchmybusiness and try get hold off Jonathan Burgess if possible and have the same excellent service as I did. Rajan Shanan"This review was posted by Rajan Shanan on the 19th of August 2016
Excellent and very helpful
"Arron who dealt with my switch of energy and gas has been a huge help and extremely efficienct and easy to deal with. Despite British Gas throwing obstacles in the way at every turn he has doggedly stuck to his task and saved the day. Thanks Arron."This review was posted by Rod Pryce-Jones on the 19th of August 2016