How much could your business save? Find out now!
Or, you can call us on: 0800 411 8830

Five minutes with Yogafurie


Ed Wood, the lead hot yoga instructor and owner of Yogafurie, offers insights into the challenges he has faced and overcome.

My business card says:
Hot yoga for everyone

I would describe my business self, in five words, as:
Grounded, courageous (willing to take risks), humorous, solid (able to provide an anchor for people), inclusive (working with everyone to find answers that suit all).

The hardest part of setting up the business was:
It may sound strange but the hardest thing has been dealing with success. I had quite a long career in IT, which I would say was successful, but I just wasn’t ready for the level of success Yogafurie. It was genuinely quite a shock to realise that our business really meets people’s needs and that our customers love us.

The biggest challenge for my business has been:
Learning how to deliver hot yoga. There are so many additional things to get right in comparison to traditional yoga. We go beyond being fully compliant to ensure total safety. In many ways, hot yoga is like an extreme sport so it’s a big learning curve. Our focus goes beyond class delivery to encompass the whole service. We are very safety conscious in the UK, which I think is right – I’m glad everyone has to be safe.

My greatest business success is:
Undoubtedly my hot yoga classes.

The key to being a successful small business owner is:
Determination. You will be pitted against so many obstacles with very little help.

My top tip for entrepreneurs is:
Take a risk but be ready to accept the consequences. That doesn’t just mean the disappointments; success can be harder to deal with than any failure.

The one thing that has saved me the most time with running my business is:
Considered and appropriate use of IT. Try to put the right amount of IT support in place, not too much.

The one thing I would do differently with my business if I had my time again is:
All you can ever do as an SME owner is meet challenges as they arrive. I wouldn’t have done anything differently unless I had been given different challenges.

The business headline I would most like to see is:
Hot Yoga for Everyone!

If I wasn’t answering these questions I would be:
One of our key evolutions is to offer certified Hot Yoga teacher training. I would be working on making this the best training it can possibly be.

My top money-saving tip is:
Have someone in the team who is a natural saver. I’m results-focused and a perfectionist – I’m ready to do whatever it takes to get our teacher training and classes just right. Thankfully my wonderful partner Freia is shrewd with money – so we get the practical implementation of perfection, and we get it right on all counts.

 

You can find out more about Yogafurie at www.yogafurie.com or on the company Twitter feed @yogafurie or by emailing info@yogafurie.com

Related Articles

the arguments for and against fracking

Energy News 24/03/2017

Check out our weekly round up of the stories that have been making the headlines in the energy world over the ...

Read More
Business Brexit update

Brexit Small Business Update

Worried about Brexit or couldn't care less? We tell you what the next steps are, and what you should do to pre...

Read More
Power Plant Image

Energy News – 17/03/2017

Want to know what stories are making waves in the energy industry this week? Here are the big stories from the...

Read More
Excellent, 9.7 / 10

Helpful, friendly and we saved lots of money!

"Jessica Purnell was helpful and friendly, she made the whole process easy and simple AND we saved lots of money thanks Jess"

This review was posted by Melanie Baker on the 23rd of March 2017

Quick & Easy

"Kabibi was very helpful and the whole process was very efficient. The one small reservation I had was that I was phoned up by Kabibi almost immediately having received my online quote - which wasn't enough time for me to finish reading the quotes! Fortunately she was able to assist me in a greater savings on both Gas & Electricity, and so as long as the switchover is seamless I will remain very happy with the service."

This review was posted by Amanda Brown on the 21st of March 2017

Great Service

"I am very happy with Aaron's service. He has helped me save over £1000 a year on my businesses energy costs."

This review was posted by R Thomas on the 21st of March 2017

So helpful and quick

"Prompt advice and help from Ashley. I hadn't realised changing energy suppliers could be so easy and quick. Thanks so much. Will definitely recommend!"

This review was posted by charlotte on the 21st of March 2017

Easy and stress free

"I hate this time but f year when it's time to renew my electricity. I decided to use a comparison site this time round and never looked back. My advisor (Aaron Gallagher) was polite and knowledgable and efficiently changed my business."

This review was posted by Kevin on the 21st of March 2017