How much could your business save?Find out now!
Or, you can call us on:0800 411 8830

5 Alternatives to stock photos


Ah, the stock photo. The bane of many a marketers life, stock photos have often been mocked, and with good reason. Research has shown that stock photos can make your website look less trustworthy, and even reduce your conversion rate.

stock photoThe problem for business owners is that purchasing high quality images can be costly, and many are reluctant to shell out. What’s more, using imagery without gaining permission can be a legal minefield. Luckily, there are a number of options if you don’t feel ‘women with lettuce on her head’ accurately embodies your brand values. Below are just a few options:

1. Create your own graphics

If you have a creative streak, or a designer on your staff, you can create graphics for your website yourself. Invest in Photoshop for the ultimate in image processing or use a free online tool such as Canva to create professional graphics with little effort.

2. Unsplash

About as far away from stock photos as you can get, Unsplash is a community of photographers who provide photos that can be used (and modified) free of charge. High quality and a little bit artsy, Unsplash photos are perfect for cutting-edge businesses and blogs.

3. Creative Commons

Creative Commons brings together photographs from sources such as Flickr, Google Images and Wikipedia. You can search for photographs that can be used for commercial purposes, or those that can be modified before use.

4. Take photographs yourself

If you only need a few photos, it might be worth taking them yourself. Chances are that you already know somebody who has a DSLR camera and a creative eye. Website visitors appreciate authenticity in a website, so self-taken photos may even win you more customers! Research has shown that real photographs of your product or your customers work best.

5. Death to Stock Photos

We had to include this one for the name! Death to Stock Photos provide free to use images on a monthly basis. Alternatively you can buy a basic plan at $15/month for more access to their image database. The people behind the site even take yearly road trips across America, in order to provide exclusive photographs capturing the best of the States.

Related Articles

energy news 21/01/2017

Energy News – 21/01/2017

The week of Donald Trump’s inauguration has seen shaky energy markets, a landmark Brexit speech by Theresa M...

Read More
how business leaders avoid burnout

How business leaders avoid burnout

When you’re a small business owner the buck stops with you, which can make it incredibly difficult to sw...

Read More
how to make 2017 your best year ever

How to make 2017 your best year yet

Whether you heaved a sigh of relief when 2016 ended, or said goodbye to the year with sadness, we have some ti...

Read More
Excellent, 9.6 / 10

Thanks Mark...

"Mark was very helpful and had all the answers to the questions I had - would go back to him time and time. Thanks Sir"

This review was posted by Wayne Nugent - Mailing Guy on the 20th of January 2017

Switch Business Electricity Contract

"Very good & efficient service - good range of prices offered from variety of suppliers"

This review was posted by SALLY DOLMAN on the 20th of January 2017

Cheerful, helpful service.

"Aaron Gallagher was my contact at SwitchMyBusiness.com. Aaron was cheerful and helpful he made switching our electricity supply easy and painless giving an understandable explanation each step of the way. I would quite happily recommend this company and Aaron Gallagher to anyone given the task of arranging a new energy contract."

This review was posted by Pam Johnson on the 19th of January 2017

Kyle Wright - Excellent Service

"Dealt with the above on two occasions now and has made the process of switching energy suppliers very easy. Very Polite and helpful person, will defiantly want to deal with again."

This review was posted by Skyline32 on the 19th of January 2017

Made this a very simple transaction!

"Aaron was polite, friendly and extremely helpful, making this potential chore a very easy transaction. He explained everything thoroughly and answered all my questions and I feel very confident that the whole transition will go very smoothly and I am aware of what to expect as the process moves forward. Thanks Aaron!"

This review was posted by Lesley Clayton on the 18th of January 2017